Tag: Twitter

Discover how Twitter integrates payment features for tipping and e-commerce, enabling secure transactions and enhancing user engagement in the evolving social media and payments landscape.

Musk’s X Has Boosted Its List of Processing Licenses to 12

by Connie Diaz De Teran

December 7, 2023

In late November, X, the company formerly known as Twitter, acquired three more money transmitter licenses for Kansas, South Dakota, ...

The Pandemic pulled forth Omnicommerce faster than Video Killed the Radio Star. It is no longer a two channel system of face-to-face and eCommerce. Omnicommerce expands the channels and experiences to offer on-demand, delivery, curbside pick-up, in-person and mobile. Social media and voice activated devices continue to add dimensions. Businesses must adapt and combine online and offline interactions with a payment system which supports the interactions, inventory and transactions demanded by Omnicommerce. Payments must remain fast, seamless and efficient yet evolve to account for the multitude of entry points. In this way, consumers will be rewarded and continue to engage and adopt new payment methods. The stakes are high, however as the converse is also true. Unified experiences or bust Customers demand a unified experience. They may purchase in one channel but they can and do return through another. POS systems must be able to retrieve card data and perform reference refunds such that the card data is not stored but the reference to the purchase may be pulled and the tokenized card may be credited. This provides for an efficient consumer experience while remaining PCI compliant A friend relayed how easy it was to return a purchase that his wife made on Amazon. He indicated he would return the items at a Whole Foods store and received a QR code. He walked into the store with the items and had them scan the QR code. He received a credit to his account the following morning. Mother necessity and inventory management Inventory management must track SKU location and be able to accept returns even if an item is not sold through the channel where the return occurs. I recently exchanged a power tool at a Big Box retailer which was purchased online. It was excruciating. The online model was exactly the same as the floor model but because the online model was bundled with other items, I needed to return the entire set even though the floor model was identical to what was purchased online. Because of a different online pricing scheme, staff were not allowed to exchange a floor model with one purchased online. This experience was so full of seams, by comparison, Frankenstein’s head would be unblemished. Inventory management must go further and delineate inventory by buckets such as On-hand inventory Sold but not shipped inventory that much be deducted and Ordered but not received inventory that must be added Reporting, tracking and marketing required Merchants must be able to track customer spend over differing channels and provide guidance for marketing investment. This insight will assist businesses with content creation and promotions which will be more meaningful and personalized. The engagement should meet customers where they are and pair the technological sophistication of the consumer to that of the marketing based on their history.

Elon Musk’s X Continues Push to Become a Payments Company

by Josh Einis

August 30, 2023

X, the social network formerly known as Twitter, has secured a currency transmitter license from Rhode Island regulators, underlining its ...

Twitter Rebrands to X, Reveals Push Towards Payments

by Connie Diaz De Teran

July 26, 2023

In a recently released memo, Twitter CEO Linda Yaccarino disclosed the social media platform’s new branding to X, and spoke ...

Twitter Payments Continues to Build Momentum

by Ben Danner

February 1, 2023

According to an article on Mashable, Elon Musk is sticking to his plans to develop Twitter into a payments platform ...

Dogecoin Could Be Accepted on Twitter as Payment

by Connie Diaz De Teran

November 28, 2022

Twitter may soon accept Dogecoin as payment. Dogecoin’s price jumped over 22.5% in the previous week, from $0.075 to $0.094, according ...

Twitter Profile Fraud Highlights Risks with Potential Payments Entry

by Jordan Hirschfield

November 10, 2022

Elon Musk put the payments industry on alert with filings that Twitter could enter the payments space in the near ...

Elon Musk Contemplates a Twitter Super App

by Sarah Grotta

June 21, 2022

Much has been written about the so-called “Super Apps” in China such as WeChat and Alipay, including in Mercator member ...

We Accept Credit, Debit and… Twitter?

by Don Apgar

May 9, 2022

Now that Elon Musk controls Twitter, he recently prepared a pitch deck for investors that outlines his plans for the ...

Stripe to Allow Companies to Pay with Stablecoins

by Jordan Hirschfield

April 22, 2022

What are stablecoins? Stablecoins are a type of cryptocurrency that is designed to minimize the volatility of the price. Unlike ...

Kicking China to the Floor: Bitcoin, Lightning, Twitter, Strike, Muddled Together.

by Tim Sloane

February 7, 2022

A Forbes article suggests that China’s efforts to criminalize all forms of cryptocurrencies has not had a significant impact on ...

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Tag: Twitter

Musk’s X Has Boosted Its List of Processing Licenses to 12

Elon Musk’s X Continues Push to Become a Payments Company

Twitter Rebrands to X, Reveals Push Towards Payments

Twitter Payments Continues to Build Momentum

Dogecoin Could Be Accepted on Twitter as Payment

Twitter Profile Fraud Highlights Risks with Potential Payments Entry

Elon Musk Contemplates a Twitter Super App

We Accept Credit, Debit and… Twitter?

Stripe to Allow Companies to Pay with Stablecoins

Kicking China to the Floor: Bitcoin, Lightning, Twitter, Strike, Muddled Together.

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