Gen Z and Millennial Shoppers are Driving Urgency for Gift Card eCommerce Optimization
New research* reveals a generational divide in the way younger consumers shop, pay and engage with gift cards in an ...
Tag: Gift Card
Stay updated on gift card trends and innovations. PaymentsJournal provides expert analysis and insights into the developments shaping the gift card market in payments and banking.
Personalized Gift Cards Take Off After InComm’s GCI Acquisition
Following last June’s acquisition of the largest provider of gift card solutions in the U.S., Gift Card Impressions (GCI) by ...
InComm Launches Google Play Gift Cards in Malaysia
InComm, a leading payments technology company, today announced it has launched Google Play gift cards in Malaysia, becoming the first ...
Blackhawk Network Partners with MatchMove to Launch Only 1® Mastercard Gift Card in Singapore
MatchMove, one of the world’s fastest-growing and leading fintech companies, today announced that it has partnered with Blackhawk Network, a ...
Cyber Criminals Targeting Holiday Spirit with New Gift Card Scam
Quick. You just got an urgent email from the president of your company asking you to purchase gift cards for ...
First Data’s 18th Annual Prepaid Consumer Insights Study Shows Growth Trends in Branded Currency
Study finds that consumers, on average, spend $59 over the original value of the gift card they receive Results show ...
Need Personalization for you Holiday Gift – Card Pairing Adds More Meaning
From a recent survey performed by InComm titled “InComm’s 2018 Holiday Shopping Index” they asked over 2,000 consumers if … ...
Where Are Consumers Redeeming Gift Cards?
- 33% at an online-only retailer - 21% at a mass merchandiser or discount retailer - 14% at department stores ...
What Happened to Marketplace Websites That Exchange Gift Cards?
- In one year, awareness of these websites declined 9% - Less than half of consumers know they exist - ...
What Percent of Buyers Use Retail-Specific Prepaid Cards as Gifts?
39% of buyers give retail-specific gift cards as presents But a lot - 28% - buy gift cards for the ...
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