APIs : Understanding The Business Case For Merchants
by March 27, 2017 3:26 pm0
Omnichannel commerce requires merchants to meet their consumers wherever they are—and increasingly, that is on their mobile devices. The mobile revolution has advanced rapidly. Smartphones are ubiquitous, and they are now a familiar part of the consumer shopping experience. To thrive, retailers have to live up to consumer expectations in this increasingly critical channel.
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