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No Surprise: Even Euro Bankers Love the iPad and iPhone

By Mercator Advisory Group
October 13, 2010
in Analysts Coverage
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Europe’s Plans for a Card Network of Its Own

Europe’s Plans for a Card Network of Its Own

From a ComputerWorld attendee at EuroFinance 2010, a no surprise story that even the top bankers love the apps enchantment of the iPhone and iPad. And apps aren’t just for consumers. Corporate apps for information access and financial management are all at the top of their list.

Among the signs spotted that Apple has gained a growing foothold in this all-important market (and I quote):

* Bloomberg is producing an iPad app for subscribers to its world-class financial information service.

* BNP Paribas this week announced that its NeoLink client portal is now available on iPad.

* Every other bank seems to compelled to produce non-consumer iPhone apps for their corporate clients.

Read full article:

http://tech.fortune.cnn.com/2010/10/11/european-bankers-love-their-iphones/

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