Intuit and AT&T Collaborate to Tap Growing Mobile Payments Market; Offer Small Businesses Easy Credit Card Processing on Mobile Devices

by Mercator Advisory Group 0

Intuit and AT&T are jointly entering the mobile payment origination market with their GoPayment mobile app.

The two companies have collaborated to offer Intuit GoPayment for AT&T, an easy-to-use mobile application and credit card reader that helps small businesses of all sizes process credit or debit card payments using their smartphone or tablet. Intuit GoPayment for AT&T comes with Automatic signup and pre-approval for the majority of AT&T customers. It is available via AT&T’s nationwide small business sales force and call centers.

Similar to other offerings in the marketplace, pricing is highly streamlined:

The basic GoPayment service has no monthly, transaction or cancellation fees, and offers a competitive 2.7 percent discount rate for swiped transactions.

For small businesses with higher volume processing needs, a paid version of GoPayment also is available for $12.95 a month and provides a lower discount rate of 1.7 percent for swiped transactions.

This plan is recommended for businesses that process more than $1,000 a month and want multiple employees to process payments using one GoPayment account.

The monthly fee for the paid version of GoPayment will be conveniently rolled into customers’ existing monthly AT&T bill.

The service is positioned to address the payment needs of mobile service providers such as landscapers, locksmiths, and other small businesses. Transactions synch directly with QuickBooks. Payment data is encrypted in both the reader and in the GoPayment app, and is never stored on the device itself.

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