How Will You Engage Your Customers As They Move From the Web to the Bot?

by Tim Sloane 0

Bots will happen, so the remaining questions are when and whom. Alphabet’s Google Now, Amazon’s Alexa, Apple’s Siri, IBM’s Watson, Microsoft’s Cortana, and now Facebook; all intend to replace the Web with bots.

If you are involved in financial services, you need to consider how these solutions will impact you and decide when and how to react. Read this article in VentureBeat to learn why bots matter.

This quote, taken from the article, made by Mike Roberts, the head of Kik’s messaging and bot experience makes the case perfectly:

“Messaging is the new browser and bots are the websites.”

Read the article and start to seriously consider the consequences. Financial institutions that do not have the machine learning tools required to participate in the world of bots will be at a severe disadvantage when consumers move to bots and reduce their dependency on the web and mobile apps.

Overview by Tim Sloane, VP, Payments Innovation at Mercator Advisory Group

Read the full story here

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