Banish the myth of a cashless society, especially one based on hearsay, or on anything other than consumer behavior. Cash is resilient in today’s increasingly crowded payments landscape.
Even as the digital payments evolution becomes increasingly embedded in American society, cash is maintaining a prevalent and meaningful role in people’s spending and payment behavior.
Cardtronics partnered with Edelman Intelligence, an independent market research company, to conduct the 2017 Health of Cash survey of 1,000 adults in the United States. This is the third annual examination of what’s happening with consumer payments’ behavior, and based on the Health of Cash 2017 data, while cash may not always be the most-preferred payment option in all scenarios, it remains the most universally used form of payment for goods and services and person-toperson payments.